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Lulu Expands Coverage in Canada

May 24, 2011
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Lulu.com, the Rahleigh, NC-based self publishing company, has expanded its offerings north to better serve Canadians. Lulu's products ordered by Canadians will be manufactured in Canada, leading to upwards of 45 percent savings in shipping while reaching customers faster.

“This investment is simply to serve the growing demand from Canadian authors and publishers, given the current publishing climate in Canada,” says Bob Young, Canadian Founder and CEO of Lulu.com. “Expanding our global print network to include Canada is just one more way we’re making Lulu the most cost-effective and convenient option available for creators to sell more books to more readers both in Canada and around the world.”

One of Lulu's partners is Toronto-based Astley Gilbert, which has 10 locations across Southern Ontario. According to Lulu, the company has seen a 44 percent growth in Canadian creators last year with authors making upwards of $165,000.

Founded in 2002, Lulu claims to have become the largest self-publishing portal in North America. It sources print vendors from all across North America. People looking to self-publish keep 80 percent of the revenues derived from each sale.


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