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New Name for Fuji

November 16, 2009

Fujifilm today announced the creation of Fujifilm North America with the merger of its Fujifilm U.S.A. and Fujifilm Graphic Systems U.S.A., which is to take effect on January 1, 2010. As a resulting of this naming convention, Fujifilm Canada Inc. will become a subsidiary of the new company as of April 1, 2010.

“The creation of this unified organization will enable us to build a stronger presence in the North American markets and realize greater collaboration between businesses,” said Ryutaro Hosoda, President Fujifilm Holdings America Corp.

Under the plan, Fujifilm North America will bring together five operating divisions: photo imaging products, including digital photo processing equipment and services supplying commercial and consumer customers; graphic systems products and services supplying the printing industry; consumer digital cameras; motion picture films; and the Canada division which markets multiple Fujifilm products.

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