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Bitstream Unveils Pageflex 7.5

December 17, 2009

Pageflex, a division of Bitstream Inc., released Pageflex 7.5 with what the company refers to as more than two-dozen product enhancements. Most of the new features have been added to Pageflex’ Campaign Manager, Storefront, and Studio applications. Additionally, version 7.5 includes a new Pageflex Server module for users to employ the Adobe InDesign CS4 Server for composition needs.

New v7.5 features of the Pageflex Campaign Manager application, designed for the creation, execution, and result tracking of multi-channel – print and email – marketing campaigns, include “add-a-friend/self opt-in capabilities,” the ability to track undeliverable emails via integration with an SMTP server, and the availability of a Campaign Manager API (for email/job scheduling, database updating for synchronizing with CRM systems, and custom report generation).
New features of Pageflex Storefront allow users to “ship items in an order to multiple addresses,” create and manage shipping address books, multi-level approval, document preview within a data list, HTML email notifications, reorder form fields (drag-and-drop), and the ability to customize online shopping carts.


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