Avery Products Canada is partnering with philanthropist and young change-maker Hannah Alper, the Pinball Clemons Foundation (PCF) and multiple school board associations across Canada on their third annual #AveryGivesBack campaign. This year Avery will be looking to donate up to 50,000 binders to under-resourced students so that they have the tools they need to succeed in the classroom.
“Avery Products Canada is delighted to work with the PCF and various school boards and student organizations on this excellent program to give back to young Canadian students. We believe in supporting others and extending a helping hand where possible,” says Lynn Livesey, General Manager of Avery Canada.
For every binder purchased, Avery will donate one to a student in need. To incentivize audience participation in this movement, Avery has set a “Give Back”-inspired dance challenge, which can be passed on and shared with friends and family. The music track is from Christian Lalama’s debut album, and will be performed by musical.ly’s celebrities, the Caleon Twins.
Avery Products Canada is a division of CCL Industries Inc. based in Whitby, Ont.
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