Cimpress signs multi-year deal for HP Indigo digital presses
May 5, 2021 By PrintAction Staff
HP, Inc., and Cimpress have signed a multi-year, strategic agreement for a large-scale investment in next-generation HP Indigo digital presses to grow its online personalized print product market.
Cimpress, HP Indigo’s largest customer globally, will deploy a fleet of new HP Indigo digital presses over the next two years, primarily the B2-format HP Indigo 100K Digital Press. The new technology is aimed at providing additional revenue for the company’s brands and improve efficiency across its global manufacturing operations.
Cimpress uses the HP technology to deliver personalized print products, such as holiday cards, photo specialty items, gifts, calendars and marketing materials.
“Helping customers achieve growth opportunities and operational excellence is a key value for HP. We collaborated closely with Cimpress as we developed the HP Indigo 100K, in order to ensure it addresses market needs for high automation and volume to deliver personalized products. We are excited to continue to develop our strategic relationship with Cimpress to drive the long-term success of both companies,” said Haim Levit, general manager, HP Indigo.
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