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Connecting for Results grows U.S. team with two new hires


May 6, 2021
By PrintAction Staff

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To meet the demands of its expanding customer base, Connecting for Results Corp. (CFR) has hired industry experts Darren Loken and Terry Tyler.

The addition of these two specialists enables CFR to further expand its offering to clients in the U.S., effective immediately.

A global print leader, Loken has held a number of C-suite positions with companies across the industry. With decades of experience in management, Loken is an expert in helping underperforming companies to thrive, guiding teams to growth and profitability. He has implemented top-performing leadership, industry best practices, and financial and critical business metrics, across varying-sized companies. He can help CFR clients in the areas of planning and implementation, mergers and acquisitions and business development.

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A sales leader, Tyler has held executive roles with a variety of print companies. He has helped organizations and global brands to increase their profitability with creative solutions and sales strategies. An expert in researching prospects and developing new business with consultative selling techniques, Tyler has led sales teams to increase company sales and create growth. Tyler can help CFR clients with sales strategies, increasing profitability, potential new market verticals and executive coaching.

“Darren and Terry are a great addition to the team,” said Gordon Griffiths, CEO, Connecting For Results. “With their skills and expertise, we can maximize our offering for clients in the U.S. and across North America.”