Creating splashy storefronts using Drytac Polar Grip
By PrintAction Staff
By PrintAction Staff
In April 2020, Vaughan, Ont.-based Creative Silhouettes completed a project for Hobo Cannabis Company that saw the creative print company print and install graphics in ten new stores in just seven days. In order to ensure consistent results across a range of environments, the company used Drytac Polar Grip to apply the graphics for every store.
Creative Silhouettes specializes in wall graphics and decals, with 70 per cent of its business in large self-adhesive vinyl for offices and retail stores. The company notes that 80 per cent of this work is installed by the team. It has worked on projects for Apple, Ubisoft, TMX and Oxford Properties, among others.
Hobo Cannabis Company was opening 10 new stores in the Greater Toronto Area as part of a 30-branch Canadian expansion. As each retail space was different, Creative Silhouettes required a vinyl product to meet every demand.
“Our deal with Hobo was to wrap ten entire stores regardless of the surface of the walls – and every one had different surfaces, such as brick, stucco, painted wood and rusted metal,” Giovani Pereira, project manager and business development at Creative Silhouettes. “ND Graphics are our primary supplier of vinyl and equipment so we went to our contact Dwayne Burton for advice. He recommended Drytac Polar Grip and we undertook several print and install tests on all rough surfaces, including floor, and they all worked well.”
Creative Silhouettes used its HP Latex R1000 to print the black-and-white wall graphics with photographic details.
Drytac Polar Grip is an 80 micron (3.2mm) white polymeric self-adhesive PVC vinyl designed for interior and exterior wall graphics, offering durability of up to five years. Its high-bond adhesive is compatible with a wide range of surfaces including metal, plastic, wood, glass and brick and has been rated for fire safety to meet the requirements of public spaces. It works with latex, UV, solvent and eco-solvent printing technologies and is available in white and gloss finishes.