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Esko acquires Blue Software

July 19, 2018  By PrintAction Staff

Esko has announced its acquisition of Blue Software, a label and artwork management software company based in Chicago, Ill., from Diversis Capital and Schawk Digital Solutions.

Esko, a software and hardware provider, says combining Blue’s label and artwork management software with its Platform for Brands will deepen its investment in the industries where product packaging is critically important. With more local associates around the world, the combined team seeks to deliver a higher level of service to regional and multinational customers.

“We are relentlessly seeking to reduce time to market, cost and quality risk in the end-to-end packaging value chain. The acquisition of Blue enhances Esko’s unique set of tools to enable brand owners and their partners to improve all three,” says Udo Panenka, President of Esko. “Our software and hardware solutions digitize, automate and connect the packaging development and production workflow, from virtualized 3D design concepts all the way to printed, finished packs, in-store displays and e-commerce imagery and content. We strive to improve the overall efficiency of this critical business process for brand owners and the packaging value chain players.”


As part of Esko, Blue joins the Danaher Product Identification platform of companies, which also includes Pantone, MediaBeacon, X-Rite, AVT, Videojet, FOBA, Linx and Laetus.

“In today’s compliance-constrained and ecommerce-driven environment where consumers ceaselessly look for something new and novel, packaging artwork and labeling continues to be a bottleneck in the new product development and commercialization process. Blue helps users collaborate faster and more accurately so they can launch new products more frequently at lower cost,” says Ali Moosani, President of Blue.

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