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Express Image installs HP Latex R2000 printers


March 24, 2022
By PrintAction Staff

Express Image, Inc., a family-owned company based in Minnesota for over 70 years, has boosted its printer line-up with the purchase of three HP Latex R2000 hybrid presses. Offering a wide variety of print solutions, Express Image specializes in delivering outdoor durable, UV-resistant decals, labels, and signage. These HP installations represent a move to support rapid growth, reach new markets and to shift current UV inkjet output to latex technology.

Further expanding its growing digital capabilities, Express Image has chosen the HP Latex R2000 for its ability to print on flexible and rigid materials, providing the additional versatility needed to print on a range of substrates.

“We chose to invest in three HP Latex R2000 presses because of the superior print resolution, improved colour gamut, superior white ink results, and other significant HP Latex Technology advantages,” said Jeff Sarenpa, owner of Express Image. “These three presses will allow us to transition some existing legacy print to superior latex output. We looked at various UV inkjet alternatives over the last couple of years, but while the quality and speed are certainly good, the outdoor lightfastness, flexibility, adhesion, and elongation is simply better with HP Latex.”

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