By PrintAction Staff
By PrintAction Staff
Flint Group Packaging Inks enhances its solvent-based range of inks and coatings for European customers. The new OneCode range is designed to simplify the flexible packaging printing process, reduce process waste and increase ease in doing business.
“Under the OneCode brand, we have built a new product hierarchy including six new brands,” says Kim Melander, vice-president and general manager for Packaging Inks Europe, “These ink systems have been developed to unlock the complex landscape of flexible package printing, to connect, clarify and bring transparency to the flexible packaging printing industry.”
The OneCode portfolio incorporates VertixCode for Flexo printing, MatrixCode for Gravure, HelixCode for dual purpose inks (Flexo and Gravure), and ZenCode, a recently launched range of sustainable solutions. Enhancing and complementing the portfolio are overprint varnishes and primers under the NexisCode brand name, and additives under the AdmixCode brand.
“These products, designed for both current and new developments in printing processes and substrates, adhere to global regulatory compliance requirements and are suitable for all flexible packaging applications,” explains Thomas Strohe, senior director of product strategy and segmentation.
The rebranded solvent-based portfolio creates a new foundation for Flint Group Packaging Inks in Europe. Importantly, product codes will remain the same as the packaging industry starts switching over from Flint Group’s incumbent ink brands to the new OneCode portfolio. Key was connecting the products under one brand name – a simplified moniker that exhibits the company’s unified approach to packaging printers – standardizing the product range and making it easy to do business.
While the launch of the ONECode range is rolling out now across Europe, further global regions supplied by Flint Group, including Latin America and North America will introduce the OneCode framework to their customers in 2022.