Impressions Printing of St. Thomas, which has been serving the southern Ontario market for 40 years, announced its late-2012 installation of a Kodak NexPress S3000 to expand variable-data and full-colour toner production.
Before installing the NexPress S3000, Impressions Printing had been running toner-based applications through a black-and-white Kodak Digimaster system. “We are now able to handle all of our digital work under one roof with both the Kodak NexPress and Digimaster platforms,” stated Cory Stuart, Director of Impressions Printing. “Whether it’s direct mail or variable printing, postcards or flyers, we can produce practically every print-related product that our customers request,”
Impressions Printing became the first commercial printer in Ontario to use Kodak’s recently introduced NexPress HD Dry Ink technology, which is based on smaller particle sizes for stronger colour reproduction. Kodak states the NexPress now supports more than 800 standard offset substrates.
The fifth imaging unit of the NexPress S3000 also allows Impressions Printing to provide effects like watermarking, in-line dimensional applications, coating and gamut expansion for spot and brand colour matching.
“We’ve used the clear gloss quite a bit on applications, especially for postcards and brochures,” stated Stuart. “Some customers are now contacting us directly with digital work just for these enhanced features. It’s allowed us to tap into new markets we couldn’t reach before, and we are even moving some offset jobs over to the digital press.”
The NexPress install is supported by Impressions Printing’s historic use of Kodak Prinergy workflow. The company also uses a Kodak Magnus 400 platesetter running Thermal Direct non-process plates, allowing Kodak to define Impressions Printing as its first customer in Canada to implement a process-free plate making solution.
Impressions Printing claims to have grown its business by 75 percent over the last three years. The commercial printer now runs three shifts, seven days a week.
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