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Johnson & Quin installs its fourth MCS Condor inkjet system

Direct mail production and integrated marketing company Johnson & Quin has added its fourth Condor colour printer from MCS Inc. to its production floor.

The MCS Condor inkjets are being used for colour personalization of the outside of envelopes in-line with high-speed inserters. The MCS Condor 250 is the latest addition to the colour inkjet product line from MCS – with speeds of 250 feet per minute and the ability to incorporate PDF workflow and compatibility with MCS Perfect Match tracking systems.

Over the past few years, Niles, Ill.-based Johnson & Quin has invested in the latest roll-fed production colour inkjet technology from Screen America in order to offer full personalization of customer offers within the envelope. Most recently, the addition of the Condor printers has allowed the entire envelope to be versioned and personalized.

While the capability of the Condor’s 100 per cent variability of colour messaging on the envelope is described by MCS as advantage to marketers, Johnson & Quin also uses this technology to lower its customers’ costs by enhancing postal optimization, as well as discounts through elimination of pre-printed envelopes, inventorying of different versions and job switch-overs.

For many years, Johnson & Quin has relied on a PDF workflow for all of its color variable printing – and it demanded a robust PDF workflow on its colour envelope production. “One of the key reasons we chose MCS was because of their Raptor PDF workflow,” said Johnson & Quin’s VP of operations Bob Granat. “Our data team could use the same variable PDF format as our Screen presses and other MCS inkjet products. The PDFs also can be driven from the MCS Perfect Track system on the inserters so that individual records can be printed on the fly according to sort sequence – not just the sequence of the PDF file”.