KBA Latina SAPI de CV, which officially opened in August 2012, is now reporting brisk sales in the region. From its headquarters in Mexico City, KBA’s newest subsidiary has already received orders for a total of 47 printing units.
The early success of KBA Latina is in large part due to press investments by some of Mexico’s largest packaging printers, including Graphic Packaging/Altivity in Queretaro, Smurfit Kappa in Mexico City, and Aluprint in San Luis Potosi. Some of these purchase decisions began before KBA Latina opened and are reflected in the 47 printing-unit total. Two seven-colour large-format Rapida 145 presses have already been delivered in the region, as well as a medium-format Rapida 105 that is also a seven-colour coater press.
In the commercial printing space, KBA points to new orders from some of the region’s leading printers, including Grupo Espinosa (through its Apolo and Ingramex operations in Mexico City) that is now running two new Rapida 106 presses (six and four colours).
“Our customers in Mexico must receive exactly the same high quality of service as a KBA printer in Germany,” said service manager Sebastian Vogt. “The international food, pharmaceuticals and cosmetics companies here – in other words our customers’ clients – export their products all over the world from Mexico, with a large proportion going to the USA.”
In related news, a couple days after announcing its early success in Latin America, KBA North America released a statement about its lead in the large-format sector of the United States, with its 81-inch Rapida 205 presses now installed at nearly 20 sites.
“We continue to appreciate the fanfare by customers and print buyers about the high quality delivered on the Rapida 205,” said Mark Hischar, President and CEO of KBA North America. “[The Rapida 205] is 50 times faster than standard wide-format inkjet printers and offers the highest offset quality whether it is producing indoor or outdoor jobs, UV or conventional, paper or plastic. Due to these amazing benefits, we have seen a steady interest from wide-format printers with inkjet units gravitating toward our large-format offset presses.”
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