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Koenig & Bauer rebrand reflects global focus


August 24, 2018
By PrintAction Staff

The company has announced effective immediately, KBA North America Inc. is now named Koenig & Bauer (US) Inc., while KBA Canada, Inc. is now named Koenig & Bauer (CA) Inc.

On the occasion of its 200th anniversary last year, the company went back to its roots and returned to its founding name Koenig & Bauer as part of a global brand relaunch. In a continuation of the rebranding this year, the company explains it will be changing the names of all global business units, subsidiaries and agencies to be aligned with this new brand and to better reflect its international stature in the graphic arts industry.

Koenig & Bauer (US) is located in Dallas, Texas, and a member of the Koenig & Bauer Group, which was established 200 years ago in Würzburg, Germany.

The group’s portfolio includes sheetfed offset presses in all format classes, postpress die-cutters, inkjet presses and systems, flexographic presses, commercial and newspaper web presses, corrugated presses, special presses for banknotes, securities, metal-decorating, smart cards, glass and plastic decorating.