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Mactac launches MacMail adhesive solution for direct mail

Designed to add creativity and enhanced functionality to direct mail marketing applications, Mactac Distributor Products has introduced MacMail.

The new pressure-sensitive sheets product (HM1971) is developed specifically for direct mail marketing applications, which are once again becoming an effective and upwardly trending form of brand advertising. MacMail is digital toner fusion and offset printable, and features a 9-pt. thickness, the company explains. Additionally, it features Mactac’s lay-flat technology, designed to result in jam-free printing, and its formulated non-ooze permanent adhesive boasts “exceptionally clean converting.”

“Printed pieces are impactful, interesting and powerful – offering the perfect addition to integrated marketing efforts,” said Nate Gill, product manager, Mactac Distributor Products. “Mactac’s new MacMail sheets product gives printers and designers a foundation for producing creative and functional pieces for their customers.”