New Equipment Drives Globe and Mail Redesign
The Globe and Mail will appear on doorsteps and newsstands with a new face on October 1 in what the newspaper describes as “the most significant changes in The Globe’s history.” The paper will upgrade to include colour on every page and also offer special stock paper and print options to advertisers.
“The Globe and Mail is embarking on a new era that once again demonstrates our commitment to the newspaper business. We’re investing to change the way our readers experience the news – in print, online and on the go,” said Phillip Crawley, Publisher and CEO of The Globe and Mail. “We will continue to set the agenda for news in Canada and stimulate conversation with our readers – in classrooms, boardrooms and living rooms. That’s the future of media, and what our readers and partners can expect from The Globe and Mail.”
The newspaper’s website will also see a refresh to improve functionality and navigation while providing greater visual presentation.
The redesign is driven by a new long-term contract with Transcontinental Inc. that provides The Globe with market-leading printing technology currently used by only five other newspapers in the world, none of which are in Canada. In 2008, the two companies signed a 18-year contract to print The Globe and Mail, a deal worth $1.7 billion. Transcontinental pledged $200 million to create a Canada-wide platform for the paper which integrates both the printing of the paper as well as its flyers, allegedly the first system to do so in Canada.
The Globe and Mail has been published since 1844 and today is owned by CTVglobemedia. It has a circulation of about 2.8 million each week.