New online executive development program for print industry
April 20, 2020 By PrintAction Staff
The Association for PRINT Technologies (APTech) and the George Mason University School of Business have teamed up to launch the LeadingPRINT: Advanced Leadership Program with its first online education offering: Managing Transformation in the Printing Industry.
Described as a “unique” collaboration between industry and academic leadership, the LeadingPRINT: Advanced Leadership Program is designed to provide leaders in the printing industry with the knowledge, skills, and abilities required to successfully transform their companies and generate continued success in an industry being disrupted by radical change in technologies, markets, business, and financial models.
“It’s critically important for ‘outside’ business leadership knowledge and experience to join with our printing industry expertise so we can offer printing industry professionals new and valuable business-growth insights,” said Thayer Long, APTech president. “This exciting new professional development opportunity is consistent with APTech’s commitment to developing unique and relevant products and services for our members.”
The graduate-level curriculum will develop strategic frameworks for leaders to reinvent their organizations and develop new or revised business models based on an innovative vision for the future. The program consists of three modules that are essential for leading organizational transformation: Marketplace Disruption (Vision of the Market), Customer Principles (Vision of the Customer), and Implementation (Vision of the Process).
The nine-week program will run June 10 – August 30, 2020, be taught by Mason School of Business professors, and will be delivered through the university’s Learning Management System. Those who complete the program will receive a Mason School of Business certificate of completion.
“Mason is committed to providing access to excellence and making an impact in the world. This partnership puts those principles into action as participants will collaborate with our world-class faculty experts to further develop and enhance their knowledge and abilities” said Brett Josephson, Assistant Professor and Director of Executive Development, George Mason University School of Business.
Registration for Managing Transformation in the Printing Industry is $1,995 for APTech Members. In order to encourage leadership-team participation, additional registrations from the same member company are priced at $1,200.
For more information, click on this link.
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