PTI Marketing Technologies, formerly known as Printable Technologies, today released version 8.0 of FusionPro VDP Suite.
The new release includes Mac OS X Lion support, HTML output, and list processing workflows along with a variety of updates and new features. The FusionPro VDP suite is comprised of three recently re-branded products, including: A desktop design and composition tool called FusionPro VDP Creator; a high-speed plug-and-play composition server called FusionPro VDP Producer; and a composition server called FusionPro Producer (API).
Using FusionPro VDP 8.0, service providers can now produce personalized HTML the same way they produce a variable data print piece, eliminating the need for advanced HTML programming. Designs can originate from programs such as Adobe InDesign or Quark, and the HTML can be used for static or personalized emails and micro-sites. The new list cleansing features offered in 8.0 allows users to execute NCOA and CASS processes online through an integration with Tec Mailing Solutions.
“The new features in FusionPro 8.0 provide such a tremendous value,” said Coleman Kane, CEO of PTI. “The industry has changed and so have the needs of our service providers. FusionPro has diversified to include media types outside of print and improve on essential workflows that any provider can appreciate.”