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Installations News
Sing Tao Orders Six-tower Goss

February 1, 2013  By Jon Robinson


Sing Tao News Corporation has purchased a new six-tower Goss Community press to produce the Canadian eastern edition of Sing Tao Daily newspaper, based out of Toronto. The installation is coordinated with relocating to a new printing plant in the city of Markham.

“Our objective is to improve production efficiency and reduce waste while also increasing color capacity for daily editions and supplements,” stated Peter Li, VP of Operations for Sing Tao Daily, Canadian eastern edition. “Goss is not unique in the ability to meet these needs but we have always used Goss equipment so we know it well, and confidence in the long-term support was also an important consideration.”

Founded in 1978, Sing Tao Daily is described as the largest Chinese-language daily newspaper in Canada. The press for Sing Tao Daily, Canadian eastern edition, is to consist of six four-high towers and two folders for printing the Toronto daily editions, as well as five weekly supplements and two independent weekly magazines. 



Comprising five broadsheet sections for each daily edition, the main eastern edition achieves readership figures in the region of 200,000 copies per issue.
 
“The competition for readership is stiff so we have been employing a range of strategies in order to reinforce our ability to capture and retain the largest share of the print readership,” continued Li, “as well as increasing our number of titles we have also been devoting considerable energy and resources to improve content and print quality. This latest press acquisition is part of that process.”


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