Solucan installs ‘world’s first’ Tonejet Cyclone direct-to-pack can printer
October 7, 2019 By PrintAction Staff
Solucan is installing what it says is the world’s first Tonejet Cyclone direct-to-can digital printing system at its new facility in Quebec for short-run digital can decoration.
The Tonejet Cyclone system is scheduled for installation this October and is expected to produce “millions” of unique customized cans for craft brewers and other beverage manufacturers in the region. Cans produced using the Tonejet Cyclone system are 100-percent recyclable, the company explains.
“We are focused on offering a cost-effective, environmentally-friendly solution to our customers and their [clients],” says Sebastien Baril, President at Solucan. “Currently, beverage producers wanting to avoid labels have to purchase from the major can manufacturers, whose minimum quantities are far too large for any microbrewer or craft beer producer that we are working with. With the Cyclone, these issues are addressed – the system allows us to keep up with changing consumer habits, transforming packaging as we know it.”
“We are now able to transform a beverage can into a totally digital portal,” adds Jean-Francois Gaudreault, General Manager at Solucan. “Linking packaging to the digital world, accessible via your smart-phone or laptop is a total game-changer and provides a powerful marketing tool. In addition to using the space to promote events, marketing promotions, etc., you can include codes to link to augmented reality apps and even invisible codes and water marking.”
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