TC Transcontinental integrates all in-store marketing product printing activities
May 19, 2021 By PrintAction Staff
TC Transcontinental is relocating its in-store marketing (ISM) product printing activities from recent acquisitions of Holland & Crosby and Artisan Complete to Transcontinental Brampton in order to propel its growth in this sector.
Transcontinental Brampton will also be opening an innovation laboratory this summer for customers to test products on different types of shelves.
Focused on retailers and global brands, the ISM group’s offering includes the conception, design and building of the full range of indoor and outdoor signage, displays, fixtures and furniture for retail spaces, whether made from paper, cardboard, plastic, wood or metal.
“The integration of our recent acquisitions in Brampton is an important milestone in our growth journey,” said Marcel Courville, senior vice-president, in-store marketing and direct Marketing. “This initiative allows us to solidify our leadership position while creating better synergies between our teams in order to continue to innovate.”
More than 125 employees have been relocated to Transcontinental Brampton, out of a total of approximately 600 ISM employees. Transcontinental Aurora, the largest ISM production facility, will continue to support the group’s printing activities while the Transcontinental Calgary plant will receive equipment to offer local services to customers in Western Canada.
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