X-Rite Inc. of Grand Rapids, Michigan, has introduced an updated PANTONE Certified Printer Program for commercial printers and packaging converters to address new industry standards.
The PANTONE Certified Printer Program reviews and analyzes a range of colour operations from preflight, file preparation and proofing to ink formulation and mixing, and process control in the pressroom.
The process begins with a PANTONE Certified Printer Audit conducted by an X-Rite specialist. The audit process isolates issues that compromise colour accuracy and is the basis for the implementation of standards-based procedures so that operators can produce consistent colour.
“The PANTONE Certified Printer Program closes the gap that exists between the many other certification programs available today which cover only part of the workflow, or simply a press or a proofer,” said Mark Gundlach, Training Development Manager at X-Rite. “This program is unique in that it ties all areas of production together, from prepress and ink formulation to the pressroom with a focus on both process colour and spot colour reproduction. This applies to digital, flexo, litho and even grand format print production.”
PANTONE Certified Printers follow standard operating procedures throughout the production operation when specifying CMYK colours based on their print standards. PANTONE colours are specified and formulated using spectral data from the PantoneLIVE digital libraries.
Packaging converters and printers that earn certification are then able to use the PANTONE Certified Printer logo in sales and marketing efforts.