Objectif Lune of Montreal has launched PlanetPress Connect for aiding the flow of digital transactional communications, through existing PlanetPress software, while also enhancing printed output.
PlanetPress Connect provides what Objectif Lune describes as a toolbox to produce and send highly personalized communications, regardless of the distribution mode, print, web, email or SMS. The software creates communications directly in HTML. PlanetPress Connect also allows users to personalize printed outputs with advanced page layout capabilities and dynamic tools creation, such as tables and charts. It is also possible to connect to mass-mailing applications and add scan marks.
The modules making up the toolbox includes The DataMapper, for developing data models extraction and creation, as well as The Designer to create HTML communications that can be used in digital format or for printing. The Designer tool allows alternating from one communication format to another, such as print and email, and sharing content and images, so that the work is done only once. The Workflow tool, well known by existing PlanetPress users, allows for the automation of any process related to transactional communications.