By Jon Robinson
Brad King has been named Vice President of Xerox Canada’s newly redesigned national graphic communications organization. Prior to his new role, King was Xerox Canada’s Vice President of Central Operations, responsible for sales and marketing of Xerox’s portfolio of office and graphic communications products to clients in the Greater Toronto Area and southwestern Ontario.
King was a member of the 1992 Canadian Olympic team and competed in alpine skiing in Albertville, France.
“The printing industry continues to be a very competitive marketplace for our clients – it’s also a very exciting time as we develop new technology platforms that will help them produce relevant, profitable, quality and high value offerings for their own customers,” stated King, in a release about his new role. “As the industry continues its migration from offset to digital, we are well positioned with our leading high-end printing solutions – such as the Xerox Impika Evolution, a continuous-feed, inkjet digital press – to help our clients broaden their offerings, while increasing productivity, overall revenue and business growth. This is a strategic priority for us.”
Xerox explains the redesigned graphic communications operation will provide clients across Canada with access to specialized experts to help them better leverage the company’s production and digital printing technologies, application developments and workflow solutions.