Canopy Launches Ancient Forest Friendly Award
By Jon Robinson
Vancouver-based Canopy, a non-profit organization that works primarily with the book, newspaper, magazine and print industries to phase out the use of endangered forests and toxic bleaches in paper-making, has launched a new awards program under its long-standing Ancient Forest Friendly brand.
According to Canopy: “In a time when stamps of approval are awarded for meager efforts and unsubstantiated environmental gain, an Ancient Forest Friendly award from Canopy is a true mark of integrity and sets the gold standard for meaningful action when it comes to paper purchasing and forest conservation.”
Companies can apply for the Ancient Forest Friendly awards by completing a survey to measure their environmental policy implementation.
Award categories include Ancient Forest Friendly Gold, Ancient Forest Friendly Silver, “Most Improved” and “Conservation Supporter.”