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PRINTING United Alliance and Idealliance officially merge

March 4, 2021  By PrintAction Staff

PRINTING United Alliance and Idealliance have officially merged. Under the guidance and direction of the board of directors at each organization, which comprise representative printer and supplier members across the industry, and with the overwhelming support and approval from Idealliance members, PRINTING United Alliance and Idealliance can together bring even more resources and service offerings to its collective membership and the printing industry at large. The merger is a unique opportunity during a challenging time to collaborate and utilize the strengths of each organization to continue serving the printing industry across market segments.

“Idealliance has developed the expertise to build and rollout its traditional colour management programs, new standards in training and education, and is a respected leader in this space,” said Ford Bowers, CEO, PRINTING United Alliance. “Melding our considerable and complimentary portfolios will not only benefit each organization, but the industry as a whole, from brands and print buyers to print service providers, suppliers, and manufacturers. We continue to work with partners like Idealliance who have a similar goal to invest in the future of our industry.”

“PRINTING United Alliance and Idealliance retain a synonymous mission in providing the printing industry with top notch programming, services, and certifications,” said Jordan Gorski, executive director, Idealliance. “In looking for a partner where we could expand our renowned offerings, PRINTING United Alliance was a natural fit where we could collaborate to work even more closely with a community, which has embraced convergence, allowing Idealliance to continue to lead in standardization, training, and certification to create more targeted content by market segment as well as learning channels through in-person, self-directed online, and hybrid offerings.”


Idealliance will continue to retain its own membership base and defined programs and training in areas such as G7 certification, while having the ability to reach new market segments to widespread printing professionals through PRINTING United Alliance, NAPCO Media, and a forum of more than 30 PRINTING United Alliance events, including PRINTING United Expo, the largest printing event in the Americas. Idealliance can now bring its colour and workflow standards, training, and certification programs to all printing communities.

Each organization will retain its unique events and services. Idealliance will continue to engage with, and serve, all partners in the printing and packaging supply chain, from brands and print buyers to print services providers, OEMs, and technology partners. Idealliance international affiliate partners will continue to create standards and guidelines to serve the global market.

PRINTING United Alliance will form an Idealliance Advisory Council comprising current Idealliance board officers and directors to assist in continuing its global outlook for all partners in printing and packaging on industry standards and guidelines, and training, and certification for professionals.

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