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Veritiv becomes exclusive Canadian distributor of APP’s China division coated board


May 21, 2020
By PrintAction Staff

Veritiv Corporation’s Canadian division, Veritiv Canada, has been named the exclusive Canadian distributor of coated board from China from Asia Pulp & Paper (APP).

The relationship provides Veritiv with exclusive marketing, selling and distribution rights across Canada to APP’s lineup of coated board from China. This type of paper is generally used for cosmetics, pharmaceuticals, food packaging, point of purchase displays, greeting cards, direct mailers and marketing applications.

“This alliance allows us to combine APP’s industry leading coated board products and global strength, with our sales expertise, warehouse space, and sourcing relationships,” said Dan Watkoske, Veritiv’s senior vice president – Print. “This news, in addition to our coated sheets distribution announcement made last year, will be a true benefit for print customers across the country.”

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Canadian customers interested in ordering APP’s Chinese coated board products should contact their Veritiv representative.