By PrintAction Staff
By PrintAction Staff
At the recent Paperboard Packaging Council’s Leadership Conference, held mid-October in Indianapolis, The Ellis Group of Pickering, Ont., picked up two prominent North American packaging awards, including Paperboard Package of the Year and the Eco Award.
The 2015 North American Paperboard Packaging Competition is administered and hosted by the Paperboard Packaging Council (PPC) and judged by a jury of packaging professionals, industry experts, and professors. The competition for carton manufacturers considers the concept, design, print, performance, and shelf appeal of paperboard packaging. Entries from both major corporations and small, family-owned box shops all are weighted evenly, with the names of manufacturers unknown to the jury.
The Ellis Group won PPC’s Paperboard Package of the Year for its production of the Toblerone One by One Gifting 150g project, designed by FX Creative/Mondeléz Canada. The PPC jury explains, “This stunning family of cartons represents a radical departure from Toblerone’s previous package designs, yet remains true to brand. In fact, the arresting structures and angular planes embody the company’s tagline, Born to be deliciously different.”
The Toblerone package, explains PPC, is designed as a gift that does not require rewrapping: “Its graphics feature a ribbon that flows between lid and bottom and the cartons are also right-sized to eliminate the need for wasteful false bottoms or void fillers, and they’re optimized for efficient pallet configuration. They do everything a carton should: drive sales and breathe new life into brands by way of innovative structures and exquisite graphics while providing supply chain efficiencies and waste reductions.”
Ellis won the Eco Award for its work on the Cadbury Créme Eggs 3 Pack, which substitutes vacuum-formed plastic trays and plastic shrink sleeves with renewable, recyclable paperboard. PPC explains, “This new design for Cadbury’s Crème Eggs is more environmentally friendly than its predecessor and allows more of the eggs’ primary packaging to show through. Furthermore, diecuts in the bottom and top of the pack allow the cartons to nest, a smart design choice that optimizes both pallet and shelf configuration.”
The remaining winners of the 2015 North American Paperboard Packaging Competition include:
6-pack Carrier for Cans Brasseurs du Nord
Metalized Mixx Tail Battery Box
TPC Printing & Packaging
Chambord Black Raspberry Liqueur
Folding Carton of the Year
Bert-Co Industries Inc.
Rigid Box of the Year
Taylor Rigid Box
HBO Influencer Kit
All Packaging Company