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Pantone unveils 2024 Colour of the Year

December 11, 2023  By PrintAction Staff

Pantone introduces Pantone 13-1023 Peach Fuzz as the 2024 Colour of the Year. Pantone describes Peach Fuzz as “a velvety gentle peach whose all-embracing spirit enriches mind, body, and soul.”

“A cozy peach hue softly nestled between pink and orange, Pantone 13-1023 Peach Fuzz brings belonging, inspires recalibration, and an opportunity for nurturing, conjuring up an air of calm, offering us a space to be, feel, and heal and to flourish from whether spending time with others or taking the time to enjoy a moment by ourselves,” says Leatrice Eiseman, executive director, Pantone Color Institute. “Drawing comfort from Pantone 13-1023 Peach Fuzz, we can find peace from within, impacting our well-being. An idea as much as a feeling, Pantone 13-1023 Peach Fuzz awakens our senses to the comforting presence of tactility and cocooned warmth.”

The introduction of Pantone 13-1023 Peach Fuzz also marks the 25th anniversary of the Pantone Colour of the Year program. First introduced by the Pantone Color Institute in 1999 with the Pantone Color of the Year, Pantone 15-4020 Cerulean Blue, the Pantone Colour of the Year captures the global zeitgeist, serving as an expression of a mood and an atitude on the part of the consumer.


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